The post-2020 workplace continues to undergo significant transformation, with some younger employees hesitant to return to traditional office environments.
To attract and retain top talent in Denver, savvy business owners should consider using both the 'stick' as well as the 'carrot'. Start with the 'stick' by enforcing Return-To-Office (RTO) policies—then offer the 'carrot' by creating an engaging, flexible, and appealing work environment that aligns with the reasonable expectations of today’s workforce.
Here’s what makes an office space attractive to younger talented professionals in the post-2020 era.
Stong Company Culture Reflected in Office Design
Office design should mirror a company’s culture and values. Inspiring, vibrant spaces that reflect a company’s mission and brand identity help employees feel more connected.
Investing in scalable, seamless infrastructure and technology can facilitate quicker employee RTO adoption. Using clunky antiquated technology is a buzz-kill and causes some to whine about how much more efficient they were working from their home office.
Eliminating these objections early, no matter how baseless, will help boost morale = increased employee productivity. Some basics which are now necessities are reliable high-speed WI-Fi, seamless video conferencing, and smart office integration.
Other touchy - feely considerations are showcasing local art, fostering community involvement, or allowing employees to personalize their workspaces.
Businesses striving for innovation, creativity, hard-work and commitment from their talent should spend the time and money to create environments that closely align the workforce’s expectations with company's desired culture.
Flexibility and Hybrid Work Models
Flexibility is often a priority for younger workers accustomed to working from home.
While some businesses mandate in-office attendance, others have embraced hybrid models, allowing employees to balance remote and on-site work.
Offices that support flexible scheduling, provide remote work-friendly infrastructure, and offer adaptable workspaces will be more enticing to younger professionals.
Keep an open mind early in the RTO process and use change-management best practices to integrate incremental changes that will foster productivity.
Collaborative and Social Spaces
Driven, upwardly mobile employees are open to returning to the office for collaboration, accelerated learning and social interaction.
Designing offices with features like open lounge areas, breakout rooms, and casual meeting spaces encourages teamwork and spontaneous interactions among peers.
Be sure to plan the space where leadership and experienced, high performing professionals are accessible to young, inexperienced talent to facilitate senior-to-junior learning.
Wellness and Employee Well-being
Prioritizing physical and mental well-being demonstrates that you care about the 'person'.
Offices that integrate wellness-focused features such as ergonomic furniture, standing desks (this is a must...keeps the blood pumping to the brain), and abundant natural light creates a more inviting environment.
Access to outdoor lunch/break areas recharge the body while boosting the immune system thanks to the sun's gift of Vitamin D.
Additionally, healthy on-site food options (non-GMO; non-processed; organic), fitness centers or partnerships with local gyms further enhance workplace appeal.
Lastly, if you forced your employees to take a 'vaccine', try to earn their trust and commit to honoring employee's rights in the future.
Location and Transit Accessibility
Affordability and convenience play a key role in attracting young professionals.
Offices situated near reasonably priced parking, public transportation, bike-friendly routes, and walk-able neighborhoods with nearby amenities (coffee shops, restaurants, gyms) can make your company's location desirable compared to your company's archrival.
Finally, offering commuter benefits, bike storage, and electric vehicle charging stations can provide businesses with a competitive advantage in recruitment and retention.
Why This Is Important To You
The post-2020 workplace has redefined expectations, and Denver business owners must seek out the right talent.
Be prepared to adapt to attract and retain younger professionals. By focusing on the key points above, companies can design office spaces that encourage employees to return, commit and perform at their highest level.
A thoughtfully crafted workplace is not just about filling desks—it’s about cultivating a thriving, engaged workforce that drives long-term success and profitability.
